Amazon & Retail Media Strategist - Search (PPC)
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Job Description
About Power Digital Marketing
Power Digital Marketing is a tech-enabled growth firm operating at the intersection of marketing, consulting, and data intelligence. We ignite revenue and brand recognition for leading and emerging companies worldwide. Our mission is to power the relentless pursuit of growth through a team of growth-obsessed experts driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we deliver best-in-class services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative Services. We manage billions in media annually through our dynamic team of consultative marketers, creatives, analysts, and technologists.
Our proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning and providing unparalleled strategic value to our clients.
A Day in the Life
As a Retail Media Strategist specializing in Search (PPC), you will own the execution, performance, and growth of Amazon and retail PPC advertising campaigns within your book of business. You are oriented toward client business success, tying your efforts to greater business goals.
Your core responsibilities include:
- Execute and optimize Amazon & retail PPC campaigns, driving performance and growth
- Own reporting, optimizations, and client communication
- Conduct keyword research and develop compelling ad copy
- Manage bid optimizations and routine campaign management
- Work hand-in-hand with account leadership to ideate and evolve strategy within the broader media mix
- Tie efforts to client business goals and demonstrate impact
- Autonomously manage responsibilities with a self-starter mentality
- Provide strategic recommendations for campaign improvement
Requirements
Advanced proficiency in spoken and written English is required for this role. You must be a self-motivated professional capable of managing multiple accounts while maintaining exceptional attention to detail and strategic thinking.
Please note: We are currently building our talent pool through this listing. Your qualifications will be assessed for both current and future opportunities. Should your skills align with an opening, our recruitment team will contact you promptly.