Marketing Strategist (m/w/d) - Part-Time

About snipKI

snipKI is the AI enablement company for German mid-market enterprises. Our mission is to empower companies to approach AI strategically, equip teams with the necessary skills and mindset, and successfully implement projects in practice.

Our flagship offering is the AI License – a customized 8-week program that transforms teams from casual ChatGPT users into true AI-First thinkers. We operate a curated learning platform with over 500 tutorials, where more than 600 companies already learn. When enablement generates use cases requiring technical implementation, we deliver – with automation, agent systems, and productive AI workflows.

The Opportunity

We're seeking a top-tier marketing strategist who wants to develop AI skills while leveraging your expertise. This is a unique partnership: you bring strategic marketing excellence, and we provide hands-on AI enablement through weekly mentoring with founders Jens Polomski and Moritz Heininger. Gain insights into how an AI-First company operates while advancing your own career.

We seek A-Players with strategic vision – not generalists, but specialists in marketing strategy ready to become AI-First workers.

Key Responsibilities

• Develop Marketing Strategy: Define snipKI's overarching brand strategy – positioning, messaging, target audience segmentation, and channel strategy
• Derive & Prioritize Initiatives: Translate strategy into actionable marketing measures and identify the highest-impact levers
• Drive Execution: Not just oversee – actively implement. Strategy papers without execution don't exist at snipKI
• AI Integration: Collaborate to accelerate market analysis, content planning, segmentation, and reporting through AI tools
• Optional Content Creation: Create AI-marketing tutorials for our learning platform if interested

Required Qualifications

• Marketing Strategy Expertise: Proven experience developing and implementing marketing strategies, ideally in B2B, tech, or startup environments. Senior-level thinking and execution required
• Cross-Channel Understanding: Deep knowledge of how content marketing, performance marketing, email, social media, and PR work together
• AI Affinity: Basic AI experience with genuine enthusiasm to deepen your capabilities
• Hands-On Mindset: Self-motivated professional who identifies and tackles work without waiting for direction